AI For Business: A Spotlight On What You Need to Know

Overview

Artificial Intelligence continues to grow in importance to business-to-business marketers as new applications, and existing solutions expand.

So, the basics of AI and its implications for marketers are increasingly essential to understand as a potential source of competitive advantage.

Join Argyle CEO Paul Price for this timely 30-minute Argyle Executive Spotlight presentation, as he provides a top-level guide to AI and its current application for B2B marketing.

During this webinar, you’ll learn:

• How to adapt to the changing world of Marketing AI
• Main challenges B2B marketers face today and how AI can help address them
• Current most important AI-based applications and very near future potential use cases for B2B Marketing

Paul will also share 3 quick wins to help guide your AI strategy.