CX/UX is what matters most to customers. Retail customers remember and will act on negative experiences more than positive experiences, and they’re not shy about abandoning businesses when they feel like they’ve been burned. What can you do to make sure your CX/UX brings retail customers closer to your business, rather than driving them out the door? Are there ways you can fine-tune your CX/UX to decrease customer turnover and increase repeat business?
Join Argyle’s CX/UX for Retail Leadership Forum to learn how to build positive customer and user experiences, increase brand loyalty, and engage/re-engage customers for company success.
You will also learn:
Retail businesses have a specific set of CX/UX concerns that their leaders must address. Retail customers are more selective than wholesale customers, and they may expect more intensive attention. Additionally, many retailers have a bricks-and-mortar store experience to fine-tune, in addition to their online experience. What can you as a retail leader to do optimize your CX and UX to keep your customers happy and coming back?
Join this keynote presentation at Argyle’s CX/UX for Retail Leadership Forum and up your CX/UX game for your retail customers.
You will also learn:
Head of Digital Product Experience
It’s well documented that people remember negative customer experiences more than they remember positive ones. Customers rarely go to the trouble of telling your or their social media followers about their positive experiences, but they’re more than willing to share their negative experiences. But do those negative experiences have to be permanent? Are there ways you can bring your customers back after they’ve had a negative experience with you?
Join this informative panel discussion with leading CX experts to learn how you can help your customers recover from negative CX and bring them back to your business.
You will also learn:
Customer Experience Consultant
Executive Editor
Vice President, Demand Generation
Vice President, Service Design Lead
Senior Lead UX Designer/ Founder
Conversational commerce has arrived and presents retail organizations with an entirely new way to connect with customers, educate them on products and services, and drive sales. More than ever, customers are eager for frictionless experiences–for brands to meet them where they are and provide them with exactly what they need.
Join Sprinklr Retail Industry Lead Tyler Altrup to learn more about how retailers can drive success by facilitating experiences in new channels, establishing cross-functional operations across care and marketing, and scaling success and sales.
You will learn:
Director, CXM Best Practices
Crafting digital user experiences that are easy to understand and act on requires more than elegant designs and smooth journeys. The text we integrate into our user experiences can have measurable – even dramatic – influence. Many companies and jurisdictions now recommend or require measuring text readability to improve accessibility of digital experiences or to comply with global standards and local laws. Although we can measure text readability with a simple mathematical formula, measuring text readability in ways that account for the user experience is anything but straightforward.
Join this keynote presentation to learn more about different ways to quantify text readability that accommodates both legal compliance and good user experiences.
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Content Strategy Principal - Digital User Experience
We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.
