Overview

Is your organization delighting customers at every digital touchpoint? Are you leaving lasting impressions and creating value in all your CX marketing initiatives? Since customer experiences are key for brand differentiation and success, every marketer must fine-tune their CX strategy.

The Argyle Digital: CX/UX Leadership Forum on September 14, 2023 brings together marketing, CX and UX experts to exchange experiences and innovations for tackling customer-focused marketing challenges.

Savvy customers expect a friction free, personalized Customer Experience and this makes CX marketing more critical than ever. Attend the CX/UX Leadership Forum to gain actionable insights into the digital tools and strategic best practices you need to succeed in 2023, including:

  • Gathering and applying Voice of the Customer (VoC) data to deliver stellar campaigns, service, and experiences
  • Building customer loyalty through personalization
  • Connecting and engaging with customers at key points in the multi-channel customer journey to deliver the right message at the right time
  • Leveraging emerging CX/UX technologies and how top companies are applying them for improved customer satisfaction and brand outcomes(AI, machine learning, IoT, robotics & more)
  • Content, experience management, and branding strategies to gain a competitive advantage

Advisory Board

We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.

Monique Elliott

Senior Vice President, Global Marketing, Industrial Automation
Schneider Electric

Meena Heath

Director
Genesis Coordination Limited

Trish Lilley

Chief Marketing & Business Development Officer
Stroock & Stroock & Lavan LLP

Malorie Maddox

Chief Marketing, Communications and Strategy Officer
Blue Cross and Blue Shield of Nebraska

Sean Moieny

CCXP, Digital Experience Leader and Advisory Board Member
University of Calfornia, Irvine (UCI)

Dr. Koen Pauwels

Distinguished Professor of Marketing, Founder of the DATA-Inititative
Northeastern University

Tracy Robertson

Global Vice President, Customer Experience (CX) & Marketing
Kimberly-Clark Professional

Katrina Schiedemeyer

Customer Experience and Innovation
Publicis Sapient

Eric Schwartzman

Author
The Digital Pivot: Secrets of Online Marketing