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CX/UX/Marketing Leadership Forum Template:

Insert title (tagline) here

Insert date here | Virtual

Overview

Speakers

Agenda

keynote

11:00 am – 11:30 am ET

Sponsor

Advisory Board

Monique Elliott

Senior Vice President, Global Marketing, Industrial Automation

Schneider Electric

Meena Heath

Director

Genesis Coordination Limited

Trish Lilley

Chief Marketing & Business Development Officer

Stroock & Stroock & Lavan LLP

Malorie Maddox

Chief Marketing, Communications and Strategy Officer

Blue Cross and Blue Shield of Nebraska

Sean Moieny

CCXP, Digital Experience Leader and Advisory Board Member

University of Calfornia, Irvine (UCI)

Dr. Koen Pauwels

Distinguished Professor of Marketing, Founder of the DATA-Inititative

Northeastern University

Tracy Robertson

Global Vice President, Customer Experience (CX) & Marketing

Kimberly-Clark Professional

Katrina Schiedemeyer

Customer Experience and Innovation

Publicis Sapient

Eric Schwartzman

Author

The Digital Pivot: Secrets of Online Marketing

Category of Personal Information Collected	Collection Sources	Business Purpose for Collection	Categories of Third Parties with whom Personal Information is Shared
Personal Identifiers including, name, postal address, phone number, email address, or similar contact information.	■ Consumers that contact us directly. ■ Service providers	■ Administering and expanding our business services ■ Improving our website ■ Corresponding with users of the services and responding to inquires ■ Advertising and Marketing our products and services ■ Analytic purposes	■ Service providers ■ Partners ■ Vendors ■ Affiliates
Professional information, including business email, employment address, name of employer, and job title	■ Consumers of our products and services ■ Service providers	■ Conduct and develop our business. ■ Correspond with Consumers. ■ Provide our products and services. ■ Send marketing communications.	■ Service providers ■ Partners ■ Vendors ■ Affiliates
Commercial/Service information, including events, downloads, whitepapers and publications of ours you subscribe to	■ Consumers of our products and services ■ Service providers	■ Send marketing and communications ■ Improve our services ■ Analytic Purposes	■ Service ■ Providers ■ Partners ■ Vendors ■ Affiliates
Internet or other electronic network activity information, including, but not limited to, Internet Protocol address, browsing history, search history, and information regarding a Consumer’s interaction with an Internet Web site, application, or advertisement.	■ Consumers that visit our websites. ■ Service providers	■ Conduct and develop our business with Consumers and with others. ■ Improve and provide our website, and our products and services generally. ■ Customize our website to users’ needs. ■ Analytics and advertising	■ Service ■ providers ■ Affiliates
Inferences	■ Users of our products and services ■ Service providers	■ Conduct and develop our business with Consumers and with others. ■ Improve and provide our website, and our products and services generally. ■ Customize our website to users’ needs. ■ Analytics purposes ■ Advertising purposes	■ Service ■ providers ■ Affiliates

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