Attraction, attention, sales! Moving the digital marketing needle from awareness to conversion requires proven tools, platforms, efficient processes, and the digital marketing know-how to optimize the full funnel journey.
Attend the virtual Argyle Digital Marketing Leadership Forum on September 19, 2024, to hear how top companies master their customer journey resulting in top-to-bottom funnel engagement, and convert into sales by applying the latest marketing technologies, best-in-class processes and better data analytics.
You will also learn:
Reading digital marketing success stories online can be frustrating. Often times, it seems like the success you’re reading about was the result of circumstances that can’t be replicated at your enterprise or require greater resources than you have available. This session at Argyle’s Digital Marketing Leadership Forum will offer inspiration and ideas for upping your digital marketing game that will actually work for you, in your enterprise.
In this presentation, you’ll hear case studies that are replicable, economical and that will help you bring in more leads and make more sales.
You will also learn:
There are a lot of people trying to sell you AI- enhanced marketing technology. Some of those technologies are potential game-changers, others aren’t the right fit for your business and some are downright bad. In this environment where claims and counter-claims about AI in martech are whizzing back and forth, how can you make informed decisions about adopting AI technologies in your digital marketing practice?
Join this panel of digital marketing leaders for an in-depth discussion of their thinking around AI- powered digital marketing technology. What AI technologies are they using? What technologies would they like to get started with? What are they avoiding?
You will also learn:
Abstract coming soon!
Digital marketing technology has changed a lot about marketing, but there are some ideas that hold true no matter what the technology is doing. Your marketing funnel is a great way to visualize how your business makes money, and leaks in your marketing funnel represent revenues that you could be capturing. Being able to reach and help your customers, no matter where they are in your funnel, can create repeat customers who stay loyal for years.
In this session, our speaker will cover how you can use digital marketing technology to strengthen your marketing funnel.
You will also learn:
Abstract coming soon!
We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.
