Annual Argyle Event Marketing Strategy Survey

Observations, insights, and benchmarks for today’s B2B marketer

Event Marketing is one of B2B Marketing’s most important strategic tools because of its versatility, relevance, and capacity to generate high-quality leads.

As the leader in B2B Event Marketing, Argyle annually surveys its 1M+ members for an up-to-date perspective on their plans. The 2022 Event Marketing Survey highlights important findings and is a must-attend for any business relying on event marketing.

Join Paul Price, Argyle CEO, as he shares:

• What’s the right mix? Peer-to-peer perspectives on preferred event channels
• Top tactics and solutions your fellow marketers’ are looking to embrace in 2022/2023
• How to personalize and scale content across different channels
• Latest focus for marketing activities, spending, and more
• Other key marketing insights you need to know

How does your strategic outlook compare? Watch the replay to gain insight into the findings from Argyle’s latest survey.