UX Practice Lead
I am excited to share the (virtual) stage with and learn from tremendous digital leaders at DATAx Virtual: Boosting ROI with a Data First Culture November 17 – 18, 2020!
Come join me and hear from the amazing lineup of accomplished DATAx leaders!
Scroll down for my agenda topic, or see the full agenda here: DATAx Virtual: Boosting ROI with a Data First Culture
PANEL DISCUSSION: Data in UX – Applying Conversational AI to the Customer Support Experience
Customers expect a response from support channels within seconds. Given the demand of support related inquiries, customer experience teams often turn to chatbots to accelerate the response rate.
Chatbots customer experience AI can often lead to user frustration. Is this the most effective way to personalize the user experience to maximize results?
In this session, join us in an immersive discussion about how data teams can work with user experience teams to analyze the customer journey.
Attend this session to learn:
Enterprises today have a tremendous amount of data about systems, personnel (employees, users), and their usage patterns. Personnel makes enterprises and personnel have biases that affect organizational decisions by pre-determined ideas, prejudice, or influence in a particular direction. But if analyzed closely, this available data reveals insightful stories that can help organizations in better business and strategic decision making.
This case study of a fortune-500 company is the journey demonstrating how stakeholders’ biases can affect the roadmap and how to use the qualitative and quantitative data to tackle those biases and help in informed organizational decisions. This story about data will cover the topics that will include –