Speaker - Datax 2020 Nov - Meka R. Parker - UNBOUNDx
November 17 - 18, 2020

Join Me At DATAx Virtual:
Boosting ROI with a Data First Culture November 17 – 18, 2020!

Meka R. Parker

UX/CX Strategist & Founder

I am excited to share the (virtual) stage with and learn from tremendous digital leaders at DATAx Virtual: Boosting ROI with a Data First Culture November 17 – 18, 2020!

Come join me and hear from the amazing lineup of accomplished DATAx leaders!

Scroll down for my agenda topic, or see the full agenda here: DATAx Virtual: Boosting ROI with a Data First Culture

Topic

PANEL DISCUSSION: Data in UX – Applying Conversational AI to the Customer Support Experience

Customers expect a response from support channels within seconds. Given the demand of support related inquiries, customer experience teams often turn to chatbots to accelerate the response rate.

Chatbots customer experience AI can often lead to user frustration. Is this the most effective way to personalize the user experience to maximize results?

In this session, join us in an immersive discussion about how data teams can work with user experience teams to analyze the customer journey.

Attend this session to learn:

    • The role of AI in the personalized user experience
    • How to map the user experience journey to determine a pathway to escalate from AI to human support clearly and efficiently
    • Where to integrate conversational AI into various stages of the customer journey via mobile or website applications to enhance user experience
    • Ways to analyze qualitative consumer data to provide a support solution that is personalized to the consumer

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