Speaker - CX Forum 2020 october - Alli Beane- Marriott International

Join Me At Argyle Digital:
CX Leadership Forum
on October 01!

Alli Beane

Senior Director, Customer Experience Insights,
Brand Management and Global Marketing

I am excited to share the (virtual) stage with and learn from tremendous digital leaders at the Argyle Digital Customer Experience Leadership Forum on October 01!

Come join me and hear from the amazing lineup of accomplished Customer Experience leaders!

Scroll down for my agenda topic, or see the full agenda here: Argyle Digital: Customer Experience Leadership Forum

Join Us at this Event

Topic

PANEL DISCUSSION: Up, Down and Sideways: Building and Sustaining a Customer-Centric Culture

Culture is the common set of values that unites an organization and gives it clear direction. A customer-centric culture is essential to the success of any customer experience initiative. While many companies talk the values talk, most fail when it comes to turning those values into customer-first actions.

Building a customer-centric culture requires the creation of positive customer experiences through services, product delivery, and ongoing maintenance.

In this discussion, you will learn how top companies have improved customer-centricity to drive business and:

  • Five must-have customer centricity accelerators
  • Top three culture mistakes to avoid
  • Crucial steps for building and maintaining a successful CX program
  • How to embolden customer-facing employees to help build relationships of empowerment and trust
  • Best practices for collaborating with other departments to make improvements throughout the entire client life cycle

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