Speaker - CX For Retail Forum 2020 - Shannon Symalla - Party City

Join Me At Argyle Digital: CX for Retail Forum on November 16!

Shannon Symalla

Vice President of Customer Experience

I am excited to share the (virtual) stage with and learn from tremendous digital leaders at the Argyle Digital CX for Retail Forum on November 16!

Come join me and hear from the amazing lineup of accomplished Customer Experience leaders!

Scroll down for my agenda topic, or see the full agenda here: Argyle Digital: CX For Retail Forum

Join Us at this Event

Topic

PANEL DISCUSSION: Retail Vs. Covid – New Consumer Behaviors & Buying Habits

When stay at home orders were first enforced, individuals turned to online shopping and a full digital way of living. Fast forward six months and people are still hesitant to visit brick and mortar stores, proving digital is here to stay. Customer behaviors have shifted dramatically and CX professionals must evaluate new buying habits to understand their target audience.

Join this panel discussion, which will discuss:

  • Conveying brand value to consumers to maintain customer relationships
  • Shifting buying habits due to health concerns and to avoid in-person experiences
  • Analyzing varying trends among different consumer segments

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