I am excited to share the (virtual) stage with and learn from tremendous digital leaders at CMO Virtual – Dec 2 – 3!
Come join me and hear from the amazing lineup of accomplished CMO leaders!
Scroll down for my agenda topic, or see the full agenda here: CMO Virtual
KEYNOTE: Marketing – Consumer Privacy and Consent
In a world where people are more connected than ever, personal information is being collected at an alarming rate. The data collected allows organizations to understand their target audience and is an extremely valuable resource. However, since personal information is so valuable, organizations must adhere to privacy laws and gain consent from consumers to ensure their private data is protected.
Join this session, which will address: