AI marketing combines AI technologies with customer experience data to deliver improved insights into the customer journey and market trends. More and more marketers are using GenAI and the power of large language models to analyze competitor actions, assess buyer sentiment, and test potential products.

From automating everyday marketing tasks like scheduling and sending emails to predicting campaign performance, AI is a powerful tool for personalizing consumer experiences.

Attend the virtual Argyle AI Marketing Leadership Forum on July 10, 2024, to learn the latest marketing trends, insights, and real-life examples of how marketing leaders are applying AI for more efficient and effective marketing.

You will also learn:

  • How to navigate the opportunities and obstacles of AI adoption
  • How to identify marketing content use cases for Generative AI
  • Critical considerations for trademarks and copyrights related to Generative AI
  • How top companies are evolving marketing strategy to excel in the Age of AI
  • Which AI tools deliver the most bang for your AI marketing buck
Join Us At The Event


Jeffrey Barth

Head of Digital Transformation Office and Strategic Program Management Office

Mari Considine

Chief Marketing & Development Officer
Acenda Integrated Health

Scott T. Lashway

Partner, Co-Chair Privacy and Cybersecurity Practice
Mintz, Levin, Cohn, Ferris, Glovsky and Popeo, P.C

Ted Schachter

Chairperson Direct & Interactive Marketing Program
Fashion Institute of Technology

Doug Sutcliffe

Sustainability-focused AI Researcher
MIT Sloan School of Management

Advisory Board

We are proud to share with you the following Argyle Industry Influencers. Their contributions to Argyle help keep the programs we offer our membership current and relevant, so we can continue delivering you premiere experiences, content development, and membership engagement.

Monique Elliott

Senior Vice President, Global Marketing, Industrial Automation
Schneider Electric

Meena Heath

Global Strategist and General Counsel
Genesis Coordination Limited

Trish Lilley

Chief Marketing & Business Development Officer
Thompson Coburn LLP

Malorie Maddox

Chief Marketing Officer
Scooter’s Coffee

Sean Moieny

Growth Leader, CCXP

Dr. Koen Pauwels

Distinguished Professor of Marketing, Dean of Research
Northeastern University

Tracy Robertson

Chief Digital Officer
Rexel USA

Katrina Schiedemeyer

Customer Experience and Innovation
Publicis Sapient

Eric Schwartzman

The Digital Pivot: Secrets of Online Marketing